Frequently Asked Questionsto a Freelance Web Developer

Excellent question! Before making a decision, I would perform a complete audit to identify the bottlenecks. Many times, a deep optimization (images, cache, database) can do wonders. If the base is very old or poorly built, redoing it with modern technologies like Next.js could be the best long-term investment for speed, security, and scalability. I will analyze the data with you and give you an honest and transparent recommendation.

The time varies depending on the complexity of the project. A basic corporate website can be ready in 2-3 weeks, while a complete e-commerce with advanced functionalities can take 6-12 weeks. During our first consultation, I will evaluate your specific project and give you a detailed timeline with clear milestones. I always work with realistic deadlines to ensure quality.

I offer complete services that include both design and development. My approach is to create functional, modern, and conversion-optimized designs, not just aesthetically pleasing ones. If you already have a design, I can work with it, but I always suggest improvements based on user experience and best conversion practices.

I work with a process of revisions included in each project. During development, I will keep you informed with demos and previews so you can provide feedback. If you are not satisfied in the end, we will work together until the result meets your expectations. My goal is your complete satisfaction, not just delivering a project.

WordPress powers more than 40% of the web for good reasons: extreme flexibility, a large ecosystem of plugins and themes, ease of use for the end client, and excellent SEO out-of-the-box. As a specialized developer, I can create custom solutions that leverage all its power without the limitations of closed platforms. In addition, your website will never depend on a single company.

Absolutely. WooCommerce can handle everything from small stores to large e-commerce with thousands of products and hundreds of daily orders. The key is in the correct optimization: adequate hosting, well-selected plugins, advanced cache, and optimized code. I have developed stores that process thousands of transactions without problems. It all depends on the technical implementation.

WpMonitor is my comprehensive WordPress maintenance service that includes: secure automatic updates of WordPress, plugins, and themes; 24/7 security and uptime monitoring; automatic daily backups; continuous performance optimization; malware cleaning if necessary; direct technical support; and detailed monthly reports. It's like having a dedicated technician for your WordPress.

Yes, I have experience migrating from virtually any platform: Joomla, Drupal, Wix, Squarespace, custom stores, etc. The process includes complete content migration, SEO preservation with 301 redirects, design improvement if necessary, and optimization leveraging the capabilities of WordPress. I also make sure you don't lose traffic during the transition.

It depends on the case. Existing plugins are fast, but sometimes they overload the web or do not fit 100% to your processes. A custom plugin is a tailor-made suit: it does exactly what you need, it is lighter and more secure. For key functionalities of your business, I usually recommend custom development. For something more standard, a good well-configured plugin can be the ideal solution.

Both are excellent options, but they serve different needs. PrestaShop comes more complete 'out of the box' for e-commerce and is ideal for large and complex catalogs. WooCommerce is more flexible and scalable, better for integrating with digital marketing and content. The choice depends on your business model, catalog size, and future plans. I analyze your specific case to recommend the best option.

I can integrate virtually any gateway: Stripe, PayPal, Redsys, Bizum, Amazon Pay, Apple Pay, Google Pay, bank transfers, and many more. Also local gateways specific to each country. The key is to choose the ones that best suit your audience and optimize the checkout to maximize conversions. I always configure multiple options to give your customers flexibility.

I apply proven CRO (Conversion Rate Optimization) techniques: simplified checkout, optimized call-to-action buttons, persuasive product pages, continuous speed tests, implementation of reviews and testimonials, email marketing configuration, advanced analytics, and mobile optimization. Each element is designed to convert visitors into customers.

Both are crucial and feed each other. A slow website frustrates users and Google, affecting your ranking. A blog with valuable content attracts qualified traffic. My approach is comprehensive: first, I ensure that the technical base (speed, WPO) is impeccable. Then, we can draw up a content strategy that responds to your customers' searches. It's a winning combo.

Yes, technical SEO is included in all my projects: correct URL structure, optimized meta tags, schema markup, image optimization, analytics configuration, XML sitemap, robots.txt, and loading speed. It is the fundamental basis. For content SEO and link building, I can recommend specialists or include it as an additional service according to your needs.

Absolutely. I integrate any tool you need: Google Analytics 4, Google Ads, Facebook Pixel, email marketing (Mailchimp, MailerLite, etc.), live chat, smart pop-ups, A/B testing, heatmaps, and more. The key is a clean implementation that does not affect speed and provides you with valuable data to make decisions.

Perfect! I love to collaborate and be the technological partner they need. I adapt to your tools (Slack, Trello, Asana...). My role is to provide the technical perspective, ensure that the campaigns have robust web support and that the landings are perfectly optimized to convert the visits that the marketing team generates. Fluid communication is the key to success.

I work with closed and transparent budgets. After analyzing your project, I provide you with a detailed budget that includes everything: development, testing, basic optimization, and 1 month of post-launch support. There are no hidden costs. If you request additional changes during development, we discuss and approve them before implementing. My philosophy is total clarity.

Yes, I offer several maintenance plans adapted to different needs: Basic Plan (updates, backups, basic monitoring), Advanced Plan (includes WPO optimization, priority support, detailed reports), and custom plans for complex projects. All include direct communication with me, not with intermediaries.

The launch is just the beginning. I include 1 month of free support to resolve any questions or minor adjustments. Afterwards, you can opt for a maintenance plan or contact me on a case-by-case basis when you need it. I also provide complete documentation and, if you wish, training so you can manage basic content autonomously.

My main stack includes WordPress, WooCommerce, PrestaShop, Laravel, Next.js, React, PHP, JavaScript, and TypeScript. For each project, I choose the most appropriate technology according to your needs, budget, and long-term goals. I don't marry a single technology; I use the best tool for each specific job.

Of course. All my projects are designed mobile-first, that is, first for mobile and then for desktop. More than 60% of web traffic comes from mobile, and Google prioritizes the mobile version for ranking. In addition, I perform exhaustive tests on different devices and browsers to ensure a perfect experience on any screen.

Absolutely. I use a development environment where you can see the progress in real time. I provide you with access and regular updates with screenshots and explanations of what has been implemented. We also schedule follow-up calls depending on the complexity of the project. Transparency is fundamental in my way of working.

I offer direct support with me, without intermediaries. Depending on the plan you choose, it can be by email (response in 24-48h), direct chat, or even calls for complex issues. During development, communication is constant. Post-launch, support is adapted to your needs: from specific queries to continuous monthly support.